Doing full-glam makeup isn't easy or suited for all of us—especially those of us who don’t have the time or access to a professional makeup artist. So when you’re in the mood to try something new and spruce up your makeup, there are some simple eye makeup ideas that are not only impressive-looking but also easy to execute.
Celebrity makeup artist Ash K. Holm, who has worked with stars like Ariana Grande, Megan Fox, and Khloe Kardashian, says that her mind automatically goes to the “model off duty eye makeup,” when thinking of the perfect simple eye makeup look. “Makeup that looks and feels effortless,” she says.
Sometimes, to create an eye look, all you need is one shade of eyeshadow and your favorite eyeliner. It doesn't have to be as complicated as it seems. Holm believes you can achieve a simple eye look with products you most likely already have in your makeup bag. “Grab your concealer, bronzer, eyeliner, and mascara to create a soft eye makeup look,” she says.
To help, we’ve rounded up 7 simple eye makeup looks you can pull off right at home. Keep scrolling and get ready to screenshot.
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Models like Kaia Gerber, Bella Hadid, and Winnie Harlow always look fresh-faced off duty. The goal for this eye look is to keep things light and natural. “To achieve this look, take your concealer and apply a small drop to the inner corner of your eyes and then set the outer corner of the lid and crease with a bronzer,” says Holm. To get that sun-kissed look, chose a buildable bronzer like Fenty Beauty Sun Stalk'r or Makeup By Mario SoftSculpt Transforming Skin Perfector. Then, you’ll want to top it off with smudgy eyeliner in the outer corner or sharp kitten eyeliner and a lengthening and volumizing mascara.
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Alongside its wicked sister winged eyeliner, eyeshadow is one of the trickiest techniques to master when you're easing your way into MUA territory. Even if you follow a YouTube tutorial second for second, or follow the beauty corner of TikTok religiously, you can still end up looking like someone attacked your eyes with a Crayola set, or end up with a ‘it’s givin' bruised up eye' moment.
This is because eye shapes vary from person to person, and what works for someone with monolids may not work for someone with hooded eyelids. But the good news is that trained makeup artists have dealt with peepers of all shapes and sizes, and they have some universal wisdom that will finally allow you to use that beautiful eyeshadow palette you've got catching dust in your beauty cabinet with confidence...
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If you only use one eye makeup brush to create an eyeshadow look, you would a) have to wash it between each colour and b) choose between precision and a flawless blend.
Huda Kattan recommends the following for eyeshadow:
Huda says she loves Zoeva brushes, and the GLAMOUR office is currently obsessed with brushes from the likes of W7 Cosmetics and Real Techniques.